Retail Marketing Specialist

Brunswick

Mettawa, IL, United States
Base: $76,300 - $110,000 annually; bonus/equity: e...
**
Execute brand product and promotional programs
Support new product launches and seasonal programs
Provide product knowledge and sales training
** Brunswick is seeking a Retail Marketing Specialist to enhance dealer performance through effective brand representation and marketing initiatives. The role requires a strong marketing background, excellent communication skills, and a willingness to travel occasionally. **

Job Summary

  • Support authorized dealers by ensuring consistent execution of brand standards, product programs, and go-to-market initiatives.
  • Serve as a key liaison between corporate teams and the dealer network, helping dealers effectively represent the brand, improve customer experience, and drive sales performance.
  • In addition to base pay, this position is eligible for an annual discretionary bonus and Brunswick's comprehensive benefits offerings.

Matching Summary

Match Score: 75

** Brunswick is seeking a Retail Marketing Specialist to enhance dealer performance through effective brand representation and marketing initiatives. The role requires a strong marketing background, excellent communication skills, and a willingness to travel occasionally. **

Salary

Base: $76,300 - $110,000 annually; Bonus/Equity: Eligible for annual discretionary bonus; Benefits: Comprehensive benefits offerings including medical, dental, vision, 401k (up to 4% match), HSA, and product purchase discounts

Skills & Requirements

Must-have

  • Execute brand product and promotional programs
  • Support new product launches and seasonal programs
  • Provide product knowledge and sales training
  • Act as a point of contact for dealer questions
  • Conduct dealer visits to assess needs
  • Monitor dealer performance indicators

Nice-to-have

  • Excel in problem solving and innovation
  • Demonstrate teamwork and drive change
  • Communicate effectively with internal stakeholders
  • Prompt response time to inquiries
  • Strong analytical skills for strategic plans

Key Requirements

  • Bachelor's degree required
  • 3-5 years of marketing management experience
  • B2B and B2C marketing experience
  • Excellent communication and interpersonal skills
  • Ability to persuasively present ideas
  • Skilled at managing projects and meeting deadlines
  • Intermediate to advanced Excel, PowerPoint, and Word user
  • Willingness to travel up to 10%

Work Rights

Not specified

Tailored Resume

Cover Letter