Associate Director- Programmatic

EssenceMediacom

Bangalore, India
On-site
Programmatic media solutions
Dsp and channel expertise
Audience targeting and dco
Partner with teams across the U.S., Europe, and Asia to deliver high-performance programmatic media solutions across multiple DSPs and channels

Job Summary

  • Partner with teams across the U.S., Europe, and Asia to deliver high-performance programmatic media solutions across multiple DSPs and channels.
  • Lead strategy, execution, and optimization of display, video, native, CTV, and emerging programmatic formats, ensuring global best practices are upheld while tailoring strategies to local market needs.
  • Manage and mentor a team of programmatic traders and specialists, fostering growth in emerging areas like CTV and programmatic audio, and encourage certification completion.

Matching Summary

Partner with teams across the U.S., Europe, and Asia to deliver high-performance programmatic media solutions across multiple DSPs and channels.

Skills & Requirements

Must-have

  • Programmatic media solutions
  • DSP and channel expertise
  • Audience targeting and DCO
  • Campaign activation and optimization
  • Data, measurement, and insights
  • Brand safety and privacy compliance

Nice-to-have

  • Global best practices
  • Local market tailoring
  • Cross-functional collaboration
  • Team leadership and mentorship
  • Innovation and new technology adoption

Key Requirements

  • 8+ years in digital marketing with programmatic focus
  • Hands-on expertise in DV360, The Trade Desk, Amazon DSP
  • Strong understanding of data onboarding and audience segmentation
  • Experience managing large budgets
  • Proficiency in Excel and data visualization tools
  • Demonstrated ability to train and scale teams

Work Rights

Not specified

Tailored Resume

Cover Letter