Analyste Bi – Stratégie Et Activation D’audience

Cogeco Media Inc

Montréal, QC, Canada
**
Sql proficiency required
Tableau or power bi expertise
Adtech ecosystem knowledge (ga4, gam)
** Cogeco Media Inc is seeking an Analyst in Business Intelligence who will be responsible for transforming audience data into actionable business opportunities. The role focuses on audience segmentation, performance analytics, and collaboration with sales and content teams, requiring strong analytical skills and experience with data tools. **

Job Summary

  • The role focuses on transforming audience database into concrete business opportunities through behavioral segmentation.
  • You will act as a key partner to sales and content teams by developing qualification models and activating segments across ad platforms.
  • Cogeco Inc fosters an inclusive culture where genuine connections and evolving ambition drive success for customers.

Matching Summary

Match Score: 75

** Cogeco Media Inc is seeking an Analyst in Business Intelligence who will be responsible for transforming audience data into actionable business opportunities. The role focuses on audience segmentation, performance analytics, and collaboration with sales and content teams, requiring strong analytical skills and experience with data tools. **

Skills & Requirements

Must-have

  • SQL proficiency required
  • Tableau or Power BI expertise
  • AdTech ecosystem knowledge (GA4, GAM)
  • 5 years marketing data analysis experience
  • Google Ad Manager and Triton Digital usage

Nice-to-have

  • Strong communication and simplification skills
  • Experience with programmatic platforms
  • Agile and dynamic work culture fit
  • Background in consumer behavior profiling

Key Requirements

  • Bachelor's degree in Marketing Analytics, Statistics, or Business Intelligence
  • 5 years of experience in marketing or advertising data analysis
  • Fluency in SQL and visualization tools like Tableau or Power BI

Work Rights

Not specified

Tailored Resume

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