Marketing Vp America Central Region

Michelin Group

Querétaro, Mexico
Not specified; annual performance bonus included; ...
Proven experience managing senior stakeholders
Solid domain in marketing campaign design
Experience building robust marketing strategies
The Vice President will define the tactical marketing strategy for B2B and B2C business lines while reporting directly to the regional president

Job Summary

  • The Vice President will define the tactical marketing strategy for B2B and B2C business lines while reporting directly to the regional president.
  • The role involves designing strategic alliances to accelerate marketing plans and ensuring the portfolio remains relevant and competitive in the market.
  • Employees receive superior benefits including a company vehicle, annual performance bonus, comprehensive health insurance, and a 40-day Christmas bonus.

Matching Summary

The Vice President will define the tactical marketing strategy for B2B and B2C business lines while reporting directly to the regional president.

Salary

Not specified; Annual performance bonus included; Superior benefits package including vehicle and 40-day aguinaldo

Skills & Requirements

Must-have

  • Proven experience managing senior stakeholders
  • Solid domain in marketing campaign design
  • Experience building robust marketing strategies
  • Multicultural sensitivity working with diverse countries

Nice-to-have

  • Ability to lead positive cultural changes
  • Talent development and career planning skills
  • Knowledge of AI and data-driven solutions
  • Experience with benchmarking and knowledge exchange

Key Requirements

  • Proven capability to manage teams and senior stakeholders
  • Strong background in marketing strategy implementation
  • Experience leading cultural transformation initiatives

Work Rights

Not specified

Tailored Resume

Cover Letter