Optimize key phases of shopping journeys across the adidas digital ecosystem in Europe with the focus on .Com and Flagship App to drive measurable performance improvements
Job Summary
Optimize key phases of shopping journeys across the adidas digital ecosystem in Europe with the focus on .Com and Flagship App to drive measurable performance improvements.
Facilitate discovery and optimization processes, collaborate with global product teams to enable new testing capabilities, and ensure improvements are scaled across the digital landscape.
Manage the Consumer Experience Optimization (CX) program within EU, reporting on success to a wider stakeholder group and driving higher test velocity, success rate, and implementation rate.
Matching Summary
Optimize key phases of shopping journeys across the adidas digital ecosystem in Europe with the focus on .Com and Flagship App to drive measurable performance improvements.
Skills & Requirements
Must-have
A/B testing proficiency
data-driven insights
digital experience optimization
e-commerce growth
consumer journey tracking
CRO tools expertise
Nice-to-have
creative and energetic team player
passion for conversion optimization
strong communication skills
HTML, CSS knowledge
SEO and digital advertising platforms
Key Requirements
5+ years of relevant experience
BA/BS in Economics, Marketing, Merchandising, or related field