Not specified; not specified; flexible benefits wi...
Not specified
B2b demand generation strategy
Digital marketing campaign execution
Crm and lead management processes
CapitaLand Group is seeking a Senior/Manager for Marketing & Partnerships for its Catapult initiative, focusing on enhancing brand positioning, demand generation, and revenue support. The ideal candidate will have 5-10 years of B2B marketing experience, particularly in demand generation and digital marketing, along with strong analytical skills and a strategic mindset
Job Summary
The role involves leading the development and execution of Catapult's brand strategy to establish it as a leading destination for executive learning.
Candidates will be responsible for driving B2B demand generation across key channels like LinkedIn and EDMs to support pipeline growth.
The position offers flexible benefits including comprehensive medical coverage, training opportunities, and subsidized rates at Ascott serviced residences.
Matching Summary
Match Score: 85
CapitaLand Group is seeking a Senior/Manager for Marketing & Partnerships for its Catapult initiative, focusing on enhancing brand positioning, demand generation, and revenue support. The ideal candidate will have 5-10 years of B2B marketing experience, particularly in demand generation and digital marketing, along with strong analytical skills and a strategic mindset.
Salary
Not specified; Not specified; Flexible benefits with comprehensive medical coverage included
Skills & Requirements
Must-have
B2B demand generation strategy
Digital marketing campaign execution
CRM and lead management processes
Brand positioning and messaging
Data-led decision making
Nice-to-have
Experience in learning and development sector
Familiarity with AI-enabled tools
Agency management experience
Knowledge of MICE or hospitality sectors
Cross-functional team leadership
Key Requirements
Bachelor's degree in Business or Marketing
5-10 years of marketing experience
Strong B2B focus required
Proven track record in scaling full-funnel marketing