Performance Analytics Director

OmnicomMediaGroup

London, United Kingdom
On-site
Performance data storytelling
Ai-augmented analytics workflows
Marketing effectiveness optimization
This role exists to transform complex performance data into clear, compelling narratives, through great story telling, and decisive recommendations that improve marketing effectiveness and media investment outcomes

Job Summary

  • This role exists to transform complex performance data into clear, compelling narratives, through great story telling, and decisive recommendations that improve marketing effectiveness and media investment outcomes.
  • You will lead the development of a high-impact Performance Intelligence capability, that improves the speed, quality, and commercial impact of optimisation decisions.
  • This is not a reporting role. It is a performance leadership role focused on clarity, conviction, and commercial impact, and bringing to life stories and insights through the analysis of post campaign data.

Matching Summary

This role exists to transform complex performance data into clear, compelling narratives, through great story telling, and decisive recommendations that improve marketing effectiveness and media investment outcomes.

Skills & Requirements

Must-have

  • performance data storytelling
  • AI-augmented analytics workflows
  • marketing effectiveness optimization
  • client performance narratives

Nice-to-have

  • commercial strategy acumen
  • human judgment in AI
  • curiosity about AI application

Key Requirements

  • Significant experience in performance analytics
  • Strong track record of converting data into narratives
  • Experience in fast-moving, data-rich environments
  • Exposure to AI-enabled analytics tools
  • Strong client-facing experience

Work Rights

Not specified

Tailored Resume

Cover Letter