Marketing Operations Specialist, Penn State Alumni Association

Penn State University

State College, Pennsylvania, United States
Base: $61,800.00 - $102,300.00; bonus/equity: not ...
Hybrid
Bachelor's degree required
3-6 years relevant experience
Experience with marketing automation systems
The role involves leading the architecture and implementation of digital marketing programs to connect alumni to the University and each other

Job Summary

  • The role involves leading the architecture and implementation of digital marketing programs to connect alumni to the University and each other.
  • Candidates will manage market research projects including preparing plans, managing budgets, coordinating data collection, and presenting findings.
  • Penn State offers a competitive benefits package including comprehensive medical coverage, robust retirement plans, and a generous 75% tuition discount.

Matching Summary

The role involves leading the architecture and implementation of digital marketing programs to connect alumni to the University and each other.

Salary

Base: $61,800.00 - $102,300.00; Bonus/Equity: Not specified; Benefits: Comprehensive medical, dental, vision, retirement plans, paid time off, 75% tuition discount

Skills & Requirements

Must-have

  • Bachelor's Degree required
  • 3-6 years relevant experience
  • Experience with marketing automation systems
  • Proficiency in CRM and email platforms
  • Strong data analysis and problem-solving skills

Nice-to-have

  • Passion for data-driven decision making
  • Creative problem solving abilities
  • Commitment to professional development
  • Ability to work independently and in teams
  • Experience creating personalized marketing experiences

Key Requirements

  • Bachelor's Degree
  • 3 to 6 years of relevant experience
  • Authorized to work in the U.S.

Work Rights

Must be authorized to work in the U.S.

Tailored Resume

Cover Letter