Merkle powers the experience economy by putting people at the heart of its approach to digital business transformation
Job Summary
Merkle powers the experience economy by putting people at the heart of its approach to digital business transformation.
The Google Analytics Consultant will analyze highly complex data sources, identify trends, perform root cause analysis, and develop measurement plans for Web & App Analytics Platforms.
The role involves driving performance of analytics and tagging capabilities to impact overall business results and finding opportunities to cross-sell other services.
Matching Summary
Merkle powers the experience economy by putting people at the heart of its approach to digital business transformation.
Skills & Requirements
Must-have
Google Marketing Platform
Google Analytics
data analysis
actionable recommendations
measurement plans
analytics data collection
Nice-to-have
simplify data and tell a story
digital marketing knowledge
marketing analytics knowledge
Google Cloud Platform experience
Key Requirements
1 year of experience in Web Analytics
Bachelor's degree in computer science, Information Systems or Statistics
Understanding of Google Marketing Platform
Analytical, visual thinking and communication skills