UOB is a leading bank in Asia with a global network spanning 19 countries and territories, operating for over 80 years guided by strong core values
Job Summary
UOB is a leading bank in Asia with a global network spanning 19 countries and territories, operating for over 80 years guided by strong core values.
The role involves designing and leading data-driven strategies to increase adoption and habitual usage of digital payment features while collaborating with UX/UI teams to enhance customer experience.
The position requires leading engagement analytics discussions with senior management and partnering with marketing, product, and operations teams to align strategies with business objectives.
Matching Summary
UOB is a leading bank in Asia with a global network spanning 19 countries and territories, operating for over 80 years guided by strong core values.
Skills & Requirements
Must-have
Data analytics and business insights
Digital payment feature adoption
Customer journey optimization
Cross-functional collaboration
SQL and advanced analytics tools
Behavioral data analysis
Nice-to-have
Creativity and problem-solving skills
Experience in digital banking or fintech
Strong communication skills
Knowledge of mobile apps
Personalization strategies
Key Requirements
Bachelor’s degree in marketing, business, or related field
5-8 years experience in digital engagement or related roles
Experience in digital banking or fintech preferred