Product Manager, Consumer Marketing, Caplyta

Johnson & Johnson MedTech

Bedminster, New Jersey, United States
Base: $102,000.00 - $177,100.00; bonus/equity: not...
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Consumer marketing strategy
Integrated marketing calendar
Manage brand budget
** Johnson & Johnson MedTech is seeking a Product Manager for Consumer Marketing of CAPLYTA in Titusville, NJ. The role focuses on strategic marketing and operational management to enhance patient engagement and drive brand growth in the mental health sector. **

Job Summary

  • This position is responsible for translating the CAPLYTA® brand ambition into clear priorities, disciplined execution, and scalable processes.
  • The role will support the consumer business across adjunctive major depression disorder and bipolar indications to drive growth.
  • Key responsibilities include owning the operational rhythm, managing the consumer brand budget, and orchestrating agency and vendor execution.

Matching Summary

Match Score: 75

** Johnson & Johnson MedTech is seeking a Product Manager for Consumer Marketing of CAPLYTA in Titusville, NJ. The role focuses on strategic marketing and operational management to enhance patient engagement and drive brand growth in the mental health sector. **

Salary

Base: $102,000.00 - $177,100.00; Bonus/Equity: Not specified; Benefits: Vacation, Sick time, Holiday pay, Work/Personal/Family Time, Parental Leave, Bereavement Leave, Caregiver Leave, Volunteer Leave, Military Spouse Time-Off

Skills & Requirements

Must-have

  • consumer marketing strategy
  • integrated marketing calendar
  • manage brand budget
  • agency and vendor execution
  • promotional review processes
  • strategic thinking and insights generation

Nice-to-have

  • innovative solutions for patient engagement
  • leverage AI and new technologies
  • drive impactful cross-functional collaboration

Key Requirements

  • Bachelor's degree required
  • 5 years of work experience
  • 2 years in pharmaceutical healthcare marketing
  • Consumer marketing experience preferred
  • Psychiatry and / or mental health experience preferred

Work Rights

Not specified

Tailored Resume

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