Senior Manager, Influencers

Coca-Cola

Berlin, Germany
**
Social and influencer strategies
Creator partnerships
Social channel strategy
** Coca-Cola is seeking a Senior Manager for Social & Influencer strategies in Berlin, Germany, responsible for developing and executing innovative influencer and social media plans to enhance brand engagement and cultural relevance. The ideal candidate should have extensive experience in influencer marketing, digital content creation, and strong stakeholder management skills, along with fluency in German. **

Job Summary

  • The Senior Manager, Social & Influencer Germany is responsible for creating and executing best-in-class social & influencer strategies that elevate the cultural relevance, conversation share, and digital engagement of the Coca-Cola Company’s portfolio in Germany.
  • This is a new market-level capability, introduced only in Top 9 countries to bring influencer, creator, and social activation closer to consumers.
  • The Senior Manager is a hands-on expert in creator partnerships, social channel strategy, cultural listening, influencer governance, and real-time content activation.

Matching Summary

Match Score: 75

** Coca-Cola is seeking a Senior Manager for Social & Influencer strategies in Berlin, Germany, responsible for developing and executing innovative influencer and social media plans to enhance brand engagement and cultural relevance. The ideal candidate should have extensive experience in influencer marketing, digital content creation, and strong stakeholder management skills, along with fluency in German. **

Skills & Requirements

Must-have

  • Social and influencer strategies
  • Creator partnerships
  • Social channel strategy
  • Cultural listening
  • Real-time content activation
  • Local brand plans
  • IMX strategies
  • German language essential

Nice-to-have

  • Entrepreneurial drive
  • High impact, high quality content
  • Culturally curious
  • Connected to emerging creators

Key Requirements

  • 6-8 years of experience
  • Bachelor’s degree in Marketing, Communications, Digital Media, or related field
  • Deep cultural understanding of Germany
  • Fluency in German

Work Rights

Not specified

Tailored Resume

Cover Letter