WCBD TV, an NBC affiliate located in Mount Pleasant, SC, is seeking an Account Executive to generate advertising revenue through client relationship building and sales strategies. The ideal candidate should have a background in sales, preferably within the media industry, and be able to effectively communicate the value of television advertising
Job Summary
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
Implements strategies to consistently grow revenue and exceed revenue goals while establishing credible relationships with the local business community.
Nexstar Media Group is America’s largest local television and media company with a broad platform delivering local content and scalable advertising opportunities across all screens and devices.
Matching Summary
Match Score: 85
WCBD TV, an NBC affiliate located in Mount Pleasant, SC, is seeking an Account Executive to generate advertising revenue through client relationship building and sales strategies. The ideal candidate should have a background in sales, preferably within the media industry, and be able to effectively communicate the value of television advertising.
Skills & Requirements
Must-have
advertising sales
client relationship management
sales presentations
cold-calling prospects
advertising schedule development
Nice-to-have
proficiency with computers
long-range objective achievement
working with station personnel
local business community engagement
Key Requirements
Bachelor’s degree in Marketing, Advertising or related field
Minimum one year sales experience
Valid driver’s license with acceptable driving record