Senior Manager, Media Optimization

Interactive Brokers Group, Inc.

Greenwich, CT, United States
On-site
7+ years paid media optimization experience
Hands-on digital campaign management
Ai-driven and automated campaign expertise
This senior hands-on role is responsible for optimizing Interactive Brokers' paid media across a broad mix of digital-first channels including AI-driven campaigns

Job Summary

  • This senior hands-on role is responsible for optimizing Interactive Brokers' paid media across a broad mix of digital-first channels including AI-driven campaigns.
  • The position requires managing campaign structure, bidding, targeting, and creative testing directly within ad platforms while partnering closely with Google.
  • Candidates will support optimization across both online and offline media in partnership with analytics teams to ensure efficiency and performance.

Matching Summary

This senior hands-on role is responsible for optimizing Interactive Brokers' paid media across a broad mix of digital-first channels including AI-driven campaigns.

Skills & Requirements

Must-have

  • 7+ years paid media optimization experience
  • Hands-on digital campaign management
  • AI-driven and automated campaign expertise
  • Direct ad platform execution skills
  • Google and media partner collaboration

Nice-to-have

  • Experience with offline media optimization
  • Background in financial services marketing
  • Strong analytical and experimentation mindset
  • Video and display format proficiency

Key Requirements

  • 7+ years experience in paid media optimization
  • Deep hands-on experience managing digital media campaigns
  • Hybrid work arrangement (4 days in office)

Work Rights

Not specified

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