Growth Marketing Senior Manager

Arlo

Remote
Base: usd$150,000-185,000pyear; bonus/equity: not ...
Subscription-led product growth
Customer acquisition and retention
Demand generation campaign strategies
The Growth Marketing team plays a critical role in accelerating business growth by driving high-quality customer acquisition, optimizing conversion, and deepening engagement through a service-first lens that spans the entire customer journey

Job Summary

  • The Growth Marketing team plays a critical role in accelerating business growth by driving high-quality customer acquisition, optimizing conversion, and deepening engagement through a service-first lens that spans the entire customer journey.
  • You will lead the development and execution of subscription-led product experience positioning and growth initiatives that turn one-time product buyers into loyal, long-term subscribers.
  • Leverage analytics, insights, segmentation, and rapid experimentation to test, learn, and iterate on demand generation campaign strategies.

Matching Summary

The Growth Marketing team plays a critical role in accelerating business growth by driving high-quality customer acquisition, optimizing conversion, and deepening engagement through a service-first lens that spans the entire customer journey.

Salary

Base: USD$150,000-185,000/year; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • subscription-led product growth
  • customer acquisition and retention
  • demand generation campaign strategies
  • full-funnel optimization
  • data-backed campaigns

Nice-to-have

  • passionate about technology
  • curiosity and continuous improvement
  • service-first lens
  • AI- and CV-powered analytics

Key Requirements

  • Minimum of 8 years experience
  • Bachelor’s degree in marketing
  • Proven success driving customer acquisition
  • Experience designing and interpreting A/B tests

Work Rights

Not specified

Tailored Resume

Cover Letter