Senior Marketing Manager, Home Buying - 12 Month Secondment

756

Sydney CBD Area, Australia
Home loan acquisition and go-to-market
Creative and media performance focus
Strategy development, insights, creative, media
Own and deliver end-to-end home loan acquisition and go-to-market activity with a strong creative and media performance focus

Job Summary

  • Own and deliver end-to-end home loan acquisition and go-to-market activity with a strong creative and media performance focus.
  • Work closely with Product, Brand, Compliance, and various stakeholders to deliver world-class marketing campaigns with creative flair.
  • Lead and align agencies, internal teams, and up to two Marketing Managers to deliver integrated home loan acquisition and go-to-market activity on time and on budget.

Matching Summary

Own and deliver end-to-end home loan acquisition and go-to-market activity with a strong creative and media performance focus.

Skills & Requirements

Must-have

  • Home loan acquisition and go-to-market
  • Creative and media performance focus
  • Strategy development, insights, creative, media
  • Data-driven optimization and reporting
  • Cost per lead and acquisition tracking
  • Product marketing and communication strategy

Nice-to-have

  • Customer-centric marketing initiatives
  • Test and learn mindset
  • Continuous improvement focus
  • Courageous and exceptional marketing team
  • Inclusive and respectful culture

Key Requirements

  • Highly experienced marketer
  • Depth of ATL channel creative strategy
  • Through-the-line marketing strategy execution
  • Paid media strategy and execution experience
  • Financial services background

Work Rights

Not specified

Tailored Resume

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