Category Marketing Manager, Home Entertainment

Amazon

Ka, IN, United States
On-site
Onsite merchandising optimization
Search channel optimization
Social media channel optimization
Amazon.in's Home Entertainment team is seeking a Category Marketing Manager to drive marketing strategies and enhance site experience. The ideal candidate will leverage analytical and creative skills to optimize traffic drivers and improve customer engagement while collaborating with various internal teams

Job Summary

  • Own all key traffic drivers for the Home Entertainment category and act as a category advocate with central traffic teams.
  • Analyze customer cohorts, drive initiatives for growth, and collaborate with internal teams and brands on experiments like gamification and influencer marketing.
  • Develop the category’s style guidelines, merchandising calendar, promotions, and packages while ensuring a top-notch customer experience and meeting business goals.

Matching Summary

Match Score: 85

Amazon.in's Home Entertainment team is seeking a Category Marketing Manager to drive marketing strategies and enhance site experience. The ideal candidate will leverage analytical and creative skills to optimize traffic drivers and improve customer engagement while collaborating with various internal teams.

Skills & Requirements

Must-have

  • Onsite merchandising optimization
  • Search channel optimization
  • Social media channel optimization
  • Performance marketing optimization
  • Customer cohort analysis
  • Brand funded promotions
  • Traffic funnel auditing

Nice-to-have

  • Analytical and creative thinking
  • Highly motivated individual
  • Develop category style guidelines
  • Collaborate with internal teams
  • Present to senior management

Key Requirements

  • Marketing Manager experience
  • Experience with traffic drivers
  • Experience with customer cohort analysis
  • Experience with brand promotions
  • Experience presenting to management

Work Rights

Not specified

Tailored Resume

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