Pay Per Click Specialist | Location - Pune | Onsite

Pall Corporation

Pune, India
Annual salary range: $15,000 - $20,000 usd; bonus/...
Fully remote
Ppc campaign execution
Google ads
Linkedin ads
The Pay Per Click Specialist is responsible for scaling PPC programs designed to drive demand generation, enhance pipeline contribution, and facilitate robust product marketing activation through ongoing and campaign-driven paid media efforts

Job Summary

  • The Pay Per Click Specialist is responsible for scaling PPC programs designed to drive demand generation, enhance pipeline contribution, and facilitate robust product marketing activation through ongoing and campaign-driven paid media efforts.
  • In this role, you will have the opportunity to execute PPC campaigns end-to-end across search platforms aligned to demand gen goals and optimize performance through ongoing keyword/query mining, match-type strategy, ad copy iteration, and audience refinement.
  • Pall Corporation, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives.

Matching Summary

The Pay Per Click Specialist is responsible for scaling PPC programs designed to drive demand generation, enhance pipeline contribution, and facilitate robust product marketing activation through ongoing and campaign-driven paid media efforts.

Salary

Annual salary range: $15,000 - $20,000 USD; Bonus/Equity: Eligible for bonus/incentive pay; Benefits: Comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k)

Skills & Requirements

Must-have

  • PPC campaign execution
  • Google Ads
  • LinkedIn Ads
  • Keyword strategy
  • Ad copy iteration
  • Bid/budget adjustments
  • UTM tracking
  • Conversion actions

Nice-to-have

  • Continuous improvement principles
  • Cross-functional partnership
  • Data quality monitoring
  • Global, cross-functional environment
  • Exponentially curious

Key Requirements

  • Bachelor’s degree in Marketing, Business, Analytics, or related field
  • 3 to 5 years of equivalent practical experience
  • Experience in PPC / paid search campaign execution in a B2B environment
  • Proficiency with Microsoft 365
  • 5% travel, globally for team meetings

Work Rights

Not specified

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