Manager, Mainstreet Product Marketing (hybrid)

Capital One

McLean, VA, United States
Mclean, va: $151,900 - $173,400; new york, ny: $16...
Hybrid
Product marketing strategy
Credit card acquisitions
Marketing test frameworks
This individual will curate acquisitions experiences that meet the needs of the everyday consumer looking to access credit and earn rewards

Job Summary

  • This individual will curate acquisitions experiences that meet the needs of the everyday consumer looking to access credit and earn rewards.
  • The marketer will be a member of the Mainstreet Product Marketing team which is responsible for managing the product positioning for credit cards & applications, developing acquisition journeys to help customers find the right product for their lifestyle.
  • Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.

Matching Summary

This individual will curate acquisitions experiences that meet the needs of the everyday consumer looking to access credit and earn rewards.

Salary

McLean, VA: $151,900 - $173,400; New York, NY: $165,700 - $189,200; Richmond, VA: $138,100 - $157,700; Bonus/Equity: performance based incentive compensation; Benefits: comprehensive, competitive, and inclusive set of health, financial and other benefits

Skills & Requirements

Must-have

  • Product marketing strategy
  • Credit card acquisitions
  • Marketing test frameworks
  • Cross-functional collaboration
  • Consumer research insights

Nice-to-have

  • Innovative product marketing
  • Data-driven strategy
  • Navigating ambiguity
  • Brand championing
  • Continuous improvement mindset

Key Requirements

  • Bachelor’s Degree or Military Experience
  • At least 5 years of experience in product marketing
  • At least 5 years of experience in multi-channel digital marketing
  • At least 5 years of experience developing marketing test frameworks
  • At least 5 years of experience driving optimization plans and strategy
  • At least 5 years of experience managing marketing intent
  • At least 5 years of experience partnering with creative and channel teams
  • At least 5 years of experience developing strategies and briefs

Work Rights

Not specified

Tailored Resume

Cover Letter