Especialista De Marketing - B2b

Serasa Experian

São Paulo, Brazil
On-site
B2b marketing strategies
Abm campaigns for high-value accounts
B2b digital marketing 360º
Serasa Experian is seeking a B2B Marketing Specialist to develop and execute integrated marketing strategies focused on credit solutions and software. The role emphasizes collaboration with various business units to understand client needs and generate demand while managing multiple projects effectively

Job Summary

  • Responsible for designing and executing integrated Communication and Marketing strategies to support business challenges, with a special focus on the B2B credit journey and software solutions.
  • Will work closely with business areas to understand corporate client needs, generate demand, and develop efficient tactical plans, ensuring deliveries within deadlines and budget.
  • The company is committed to building an inclusive culture and an environment where people can balance their careers with their personal commitments and interests, prioritizing well-being.

Matching Summary

Match Score: 85

Serasa Experian is seeking a B2B Marketing Specialist to develop and execute integrated marketing strategies focused on credit solutions and software. The role emphasizes collaboration with various business units to understand client needs and generate demand while managing multiple projects effectively.

Skills & Requirements

Must-have

  • B2B marketing strategies
  • ABM campaigns for high-value accounts
  • B2B digital marketing 360º
  • Integrated communication and marketing strategies
  • Demand generation for corporate clients

Nice-to-have

  • Continuous learning and adaptability
  • Cross-functional team collaboration
  • Focus on credit journey and software solutions

Key Requirements

  • Experience in ABM campaigns for high-value accounts
  • Experience in structuring integrated marketing campaigns (360º)
  • Experience in B2B digital marketing

Work Rights

Not specified

Tailored Resume

Cover Letter