Director, Brand Experience & Performance Strategy

Dentsu

New York, NY, US
Base: $136,850 - $160,000; bonus/equity: not speci...
Fully remote
3+ years creative performance strategist experience
5+ years total performance marketing experience
Develop creative test strategies and roadmaps
This role requires a multi-discipline operator who bridges the gap between art and science in marketing

Job Summary

  • This role requires a multi-discipline operator who bridges the gap between art and science in marketing.
  • The successful candidate will develop strategic briefs, test approaches, and content frameworks to drive performance outcomes.
  • Dentsu offers a comprehensive benefits package including medical, vision, dental, 401k, and at least 15 paid holidays per year.

Matching Summary

This role requires a multi-discipline operator who bridges the gap between art and science in marketing.

Salary

Base: $136,850 - $160,000; Bonus/Equity: Not specified; Benefits: Medical, vision, dental, life insurance, 401k, flexible PTO, 15+ holidays, parental leave

Skills & Requirements

Must-have

  • 3+ years creative performance strategist experience
  • 5+ years total performance marketing experience
  • Develop creative test strategies and roadmaps
  • Analyze data from multiple sources for insights
  • Partner with brand, media, and creative teams

Nice-to-have

  • DCO platform familiarity
  • B2B2C experience
  • Fluency in marketing research methodologies
  • Always listening and learning mindset
  • Experience with programmatic video and display

Key Requirements

  • Bachelor's degree in business-related field
  • Minimum 3 years as creative performance strategist
  • Minimum 5 years total experience in performance marketing

Work Rights

Not specified

Tailored Resume

Cover Letter