Marketing Engagement Lead - Mental Health & Wellbeing

Early Start Australia

West Perth, WA, Australia
On-site (perth or sydney)
5 to 10+ years b2b and b2c experience
Growth marketing in health or human services
Web and crm platform technical capability
The Marketing Engagement Lead position at Early Start Australia focuses on driving market expansion and growth in the Mental Health and Wellbeing portfolio through strategic marketing initiatives. The role requires substantial experience in B2B and B2C marketing, particularly in health or human services, along with strong leadership and analytical skills

Job Summary

  • The role supports business delivery and market expansion for the APM Mental Health and Wellbeing portfolio through strategic marketing plans.
  • Candidates must design and execute customer acquisition, conversion, nurture, and retention strategies while collaborating with sales teams on pitch materials.
  • APM Group is a global human services leader committed to enabling better lives with a diverse and inclusive work environment.

Matching Summary

Match Score: 85

The Marketing Engagement Lead position at Early Start Australia focuses on driving market expansion and growth in the Mental Health and Wellbeing portfolio through strategic marketing initiatives. The role requires substantial experience in B2B and B2C marketing, particularly in health or human services, along with strong leadership and analytical skills.

Skills & Requirements

Must-have

  • 5 to 10+ years B2B and B2C experience
  • Growth marketing in health or human services
  • Web and CRM platform technical capability
  • Adobe and Canva suite proficiency
  • Account-based marketing strategy execution

Nice-to-have

  • People leadership experience highly valued
  • Content, relationship and event marketing
  • Strong written presentation and verbal skills
  • Commercially astute with data-driven insights

Key Requirements

  • 5 to 10+ years experience in similar roles
  • Relevant business or marketing qualifications
  • Experience in content and event marketing

Work Rights

Not specified

Tailored Resume

Cover Letter