Commercial Brand Manager - Franchise

Ssp Group

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On-site
Drive profitable sales growth
Brand partner relationship management
Commercial planning process
To create and execute the commercial plan for a portfolio of Franchise brands; such as LEON and Breakfast Club, to deliver profitable sales growth

Job Summary

  • To create and execute the commercial plan for a portfolio of Franchise brands; such as LEON and Breakfast Club, to deliver profitable sales growth.
  • Building and managing brand partner relationships forms an integral part of this role; working collaboratively to build and deliver a joint business plan, and utilising effective communication, influencing and negotiation to deliver value-adding initiatives whilst satisfying brand requirements.
  • Employee Discounts across our brands (over 400 locations), Friends and Family Discount App, Award-winning training, apprenticeships and developmentprogrammes, Health & Wellbeing support, Hybrid working model with flexibility for work–life balance, Inclusive and diverse workplace with employee networks and communities.

Matching Summary

To create and execute the commercial plan for a portfolio of Franchise brands; such as LEON and Breakfast Club, to deliver profitable sales growth.

Skills & Requirements

Must-have

  • Drive profitable sales growth
  • Brand partner relationship management
  • Commercial planning process
  • Customer focus
  • Gross margin improvement

Nice-to-have

  • Collaborative approach
  • Adaptability
  • Proactive optimization

Key Requirements

  • Experience of using price, range, display and space, upselling, margin and category optimisation
  • Experience of delivering profit targets
  • Ability to drive decision-making through analysis
  • Experience of managing and influencing senior stakeholders
  • Experience of managing client/brand relationships
  • Excellent knowledge of external trends in the food and beverage and/or grocery industry
  • Good understanding of operational reality in units

Work Rights

Not specified

Tailored Resume

Cover Letter