Retail Marketing Manager (fl, Tn, Ga)

Lithia & Driveway (LAD)

South Florida, United States
$80,000-$125,000 annually; $80,000-$110,000 antici...
On-site
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
Lithia & Driveway is seeking a Retail Marketing Manager to lead marketing initiatives for up to 25 auto dealerships in South Florida, Tennessee, and Georgia. The role focuses on enhancing customer loyalty, driving sales, and collaborating with store leaders and external partners, with a compensation range of $80,000 to $125,000 annually

Job Summary

  • The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
  • This role involves designing and implementing marketing strategies to strengthen long-term customer relationships, leveraging internal technology and solutions, and partnering with Store Leaders to create loyalty-focused programs.
  • The company offers competitive pay, medical, dental, and vision plans, paid holidays and PTO, disability and life insurance, a 401(k) retirement plan, employee stock purchase plan, and other benefits.

Matching Summary

Match Score: 85

Lithia & Driveway is seeking a Retail Marketing Manager to lead marketing initiatives for up to 25 auto dealerships in South Florida, Tennessee, and Georgia. The role focuses on enhancing customer loyalty, driving sales, and collaborating with store leaders and external partners, with a compensation range of $80,000 to $125,000 annually.

Salary

$80,000-$125,000 annually; $80,000-$110,000 anticipated starting pay; Competitive pay

Skills & Requirements

Must-have

  • Drive quality traffic
  • Enhance customer loyalty
  • Achieve operational excellence
  • Data-driven marketing strategies
  • Leverage internal technology

Nice-to-have

  • Entrepreneurial culture
  • High-performance environment
  • Continuous improvement mindset
  • Personal ownership

Key Requirements

  • Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
  • Strong understanding of the automotive industry
  • Experience using Google Analytics, CRM Systems, and Microsoft Office Suite
  • Proficiency in data analysis
  • High School graduate or equivalent, 18 years or older required

Work Rights

Not specified

Tailored Resume

Cover Letter