Not specified; not specified; comprehensive benefi...
In-person (primarily in the office)
Digital direct marketing campaign management
Multi-channel marketing execution
Customer engagement strategy ownership
AIG is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand, who will be responsible for developing and executing marketing campaigns aimed at customer acquisition, growth, and retention. The ideal candidate will possess strong analytical skills, campaign management experience, and be a self-driven individual who can collaborate across teams to achieve marketing goals
Job Summary
This role is instrumental in delivering market-leading direct marketing and digital enablement solutions to achieve AIG Thailand's aspiration of being the leading general insurer.
The successful candidate will drive top and bottom line performance by managing partnerships, developing digital campaigns, and optimizing customer lifetime value across acquisition and retention programs.
AIG offers a comprehensive Total Rewards Program focused on health, wellbeing, financial security, and professional development within a culture that values inclusion and in-person collaboration.
Matching Summary
Match Score: 85
AIG is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand, who will be responsible for developing and executing marketing campaigns aimed at customer acquisition, growth, and retention. The ideal candidate will possess strong analytical skills, campaign management experience, and be a self-driven individual who can collaborate across teams to achieve marketing goals.
Salary
Not specified; Not specified; Comprehensive benefits package included
Skills & Requirements
Must-have
Digital direct marketing campaign management
Multi-channel marketing execution
Customer engagement strategy ownership
Telemarketing capability development
Campaign performance analysis and optimization
Nice-to-have
Agile test and learn marketing approach
Strong stakeholder influence skills
Strategic thinking and innovation
Cross-functional collaboration abilities
Data-driven decision making
Key Requirements
Minimum bachelor's degree (MBA preferred)
Minimum 3 years experience in Insurance or Financial Services
Strong verbal and written English communication skills