As the Influence Business Director, you are the senior leader accountable for the commercial health, strategic direction, and operational excellence of the entire Influence department
Job Summary
As the Influence Business Director, you are the senior leader accountable for the commercial health, strategic direction, and operational excellence of the entire Influence department.
This pivotal role places you at the heart of our operations for The Coca-Cola Company, one of the world's most iconic and dynamic brands.
You will hold full P&L responsibility, lead major new business acquisitions, and cultivate a culture of innovation and excellence.
Matching Summary
As the Influence Business Director, you are the senior leader accountable for the commercial health, strategic direction, and operational excellence of the entire Influence department.
Skills & Requirements
Must-have
P&L responsibility for Influence practice
Lead major new business acquisitions
Develop and execute strategic vision
Champion innovation and thought leadership
Manage senior recruitment and retention
Orchestrate influencer marketing lifecycle
Drive measurable business impact
Nice-to-have
Cultivate high-performance culture
Foster open dialogue and mentorship
Navigate complex client relationships
Key Requirements
Senior leadership experience in Influence/PR
Proven track record in new business acquisition
Full P&L management experience
Experience in global/multi-market campaigns
Demonstrated ability to drive growth and profitability