The role involves leading the development and execution of multi-channel marketing plans to drive category awareness and generate consumer demand in South Asia
Job Summary
The role involves leading the development and execution of multi-channel marketing plans to drive category awareness and generate consumer demand in South Asia.
Cochlear is a global market leader in implant hearing solutions dedicated to helping people hear and be heard through innovative technology.
The position requires managing a team of 3-5 in-house concierge staff to nurture digital leads and ensure accelerated movement through the sales funnel.
Matching Summary
The role involves leading the development and execution of multi-channel marketing plans to drive category awareness and generate consumer demand in South Asia.
Skills & Requirements
Must-have
10+ years DTC marketing experience
Lead generation and conversion optimization
Salesforce and Marketo integration
Social media content calendar management
Budget management and ROI tracking
Team leadership of 3-5 concierge staff
Nice-to-have
Experience with hearing implant technology
Strong stakeholder influence skills
Willingness to travel up to 50%
Data-driven decision making capabilities
Cross-functional collaboration expertise
Key Requirements
Post Graduate qualifications in marketing or business