Digital Marketing Manager

Merck & Co., Inc., Rahway, NJ, USA

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Digital marketing strategy execution
Regional digital marketing
Campaign management and execution
** Merck & Co., Inc. is seeking a Digital Marketing Manager to oversee the execution of regional digital marketing strategies across Sub-Saharan Africa. The ideal candidate will have experience in digital marketing and campaign management, particularly in regulated industries, and will collaborate with various stakeholders to enhance local marketing efforts. **

Job Summary

  • Lead the execution of regional digital marketing strategy across Sub-Saharan Africa, ensuring excellence in local execution and adoption of regional marketing technologies.
  • Partner with Brand and Marketing teams to translate brand strategy into integrated digital campaign plans, build the digital campaign calendar, and drive alignment with senior stakeholders.
  • Support the end-to-end digital activation for virtual and hybrid brand events, including audience acquisition, engagement tactics, and post-event follow-up, while coordinating with agencies and regional teams.

Matching Summary

Match Score: 75

** Merck & Co., Inc. is seeking a Digital Marketing Manager to oversee the execution of regional digital marketing strategies across Sub-Saharan Africa. The ideal candidate will have experience in digital marketing and campaign management, particularly in regulated industries, and will collaborate with various stakeholders to enhance local marketing efforts. **

Skills & Requirements

Must-have

  • Digital marketing strategy execution
  • Regional digital marketing
  • Campaign management and execution
  • Digital channel activation
  • Performance tracking and analysis
  • Marketing technology adoption

Nice-to-have

  • Commercially minded
  • Leading-edge science
  • Save and improve lives
  • Strong communication skills
  • Senior stakeholder engagement

Key Requirements

  • 3-5 years digital marketing experience
  • Bachelor's degree in Marketing or related field
  • Experience supporting multi-country initiatives
  • Ability to translate strategy into digital plans

Work Rights

Not specified

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