Manager, Shopper Insights

Mondelez International

Shanghai, China
On-site
Shopper insights agenda
Emerging channels focus
Platform shopper trends
Mondelez International is seeking a Manager of Shopper Insights in Shanghai, China, to lead insights initiatives focused on emerging channels and shopper behavior, leveraging data to drive growth and strategic plans. The ideal candidate will have extensive experience in shopper insights within the FMCG sector, particularly in food and beverage, and possess strong analytical and communication skills

Job Summary

  • Lead the shopper insights agenda and channel trends with impactful insights to support growth in the dynamic marketplace, with focus on Emerging channels.
  • Understand platform/platform shopper trends to support platform shopper expansion & engagement strategy.
  • Manages and influences a network of stakeholders to apply generated insights into data-led strategy plans and activations.

Matching Summary

Match Score: 85

Mondelez International is seeking a Manager of Shopper Insights in Shanghai, China, to lead insights initiatives focused on emerging channels and shopper behavior, leveraging data to drive growth and strategic plans. The ideal candidate will have extensive experience in shopper insights within the FMCG sector, particularly in food and beverage, and possess strong analytical and communication skills.

Skills & Requirements

Must-have

  • shopper insights agenda
  • emerging channels focus
  • platform shopper trends
  • shopper behavior patterns
  • data-led strategy plans
  • end-to-end research initiatives

Nice-to-have

  • agility in changing environment
  • triggering commercial actions

Key Requirements

  • 8 years of experience in shopper insight/market research
  • EC experiences is must
  • FMCG experience is must
  • Shopper/EC shopper research methodology expert
  • Strong data analysis and insights generation skills
  • Fluent in written and spoken English

Work Rights

Not specified

Tailored Resume

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