Lead the cross-functional 'Brand Team' and collaborate with the global team in the development of brand strategy aligned to overall TA strategy and company priorities
Job Summary
Lead the cross-functional 'Brand Team' and collaborate with the global team in the development of brand strategy aligned to overall TA strategy and company priorities.
Optimize a portfolio of products to strategically optimize product life cycles and therapy area strategy, build & maintain professional relationships.
Strong influence with sales team and medical team to ensure launch execution excellence and strong influence with cross-functional team to drive brand plan execution.
Matching Summary
Lead the cross-functional 'Brand Team' and collaborate with the global team in the development of brand strategy aligned to overall TA strategy and company priorities.
Skills & Requirements
Must-have
brand strategy development
portfolio optimization
patient and customer insights
budget management
stakeholder influence
cross-functional collaboration
Nice-to-have
global network building
KOL relationship management
launch execution excellence
Key Requirements
Bachelor's degree or above
At least 5 years' experience in pharmaceutical marketing