Marketing Director

Hilltop Park Post Acute

Bachelor's degree or 5 years healthcare marketing experience
Proficiency in microsoft suite products
Knowledge of privacy rules and hipaa regulations
The role involves planning and directing the facility's public relations and marketing programs to maintain and increase census

Job Summary

  • The role involves planning and directing the facility's public relations and marketing programs to maintain and increase census.
  • Candidates must develop and enforce written policies governing the release of resident and employee information in compliance with current Privacy Rules.
  • The position requires maintaining an adequate liaison with families, residents, and community leaders while ensuring accurate public information dissemination.

Matching Summary

The role involves planning and directing the facility's public relations and marketing programs to maintain and increase census.

Skills & Requirements

Must-have

  • Bachelor's Degree or 5 years healthcare marketing experience
  • Proficiency in Microsoft Suite products
  • Knowledge of Privacy Rules and HIPAA regulations
  • Experience developing marketing budgets and policies
  • Ability to manage public relations during emergencies

Nice-to-have

  • Creative support for activity and social services departments
  • Strong rapport building between facility departments
  • Participation in community service and civic groups
  • Experience with customer satisfaction survey implementation

Key Requirements

  • Bachelor's Degree from accredited college/university
  • Five years experience in marketing/public relations in health care setting
  • Proficiency in Microsoft Suite products

Work Rights

Not specified

Tailored Resume

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