Director Analytics, Financial Services

Merkle

Remote, Maryland, US
$136,000 - $191,174 py
Fully remote
Customer analytics roadmap
Predictive modeling
Customer lifetime value (clv)
Merkle is seeking a Director of Analytics for Financial Services, focusing on customer analytics to enhance engagement and marketing effectiveness. The role involves managing analytics relationships, leading teams, and translating data into actionable business insights

Job Summary

  • The Director will translate analytics into clear, actionable recommendations that drive customer engagement and marketing effectiveness.
  • Own the day-to-day analytics relationship with the client, ensuring alignment to business priorities.
  • Apply customer, Data Source 2.0, and call center data to drive segmentation, targeting, and performance optimization.

Matching Summary

Match Score: 85

Merkle is seeking a Director of Analytics for Financial Services, focusing on customer analytics to enhance engagement and marketing effectiveness. The role involves managing analytics relationships, leading teams, and translating data into actionable business insights.

Salary

$136,000 - $191,174

Skills & Requirements

Must-have

  • customer analytics roadmap
  • predictive modeling
  • customer lifetime value (CLV)
  • data capture support measurement
  • data quality and governance
  • client-facing communication
  • stakeholder management skills

Nice-to-have

  • emerging capabilities
  • AI readiness
  • executive communication
  • insights narrative storytelling

Key Requirements

  • analytics data architecture
  • data science
  • SQL
  • Python
  • R Script
  • ETL/ELT experience
  • data modeling concepts
  • GCP environments
  • Salesforce data integration

Work Rights

Not specified

Tailored Resume

Cover Letter