Web Communication And Media Manager (abbott Nutrition/栄養剤製品事業部)

AbbVie

Tokyo, Japan
**
Digital promotion planning and execution
Media buying and influencer marketing
Data-driven analysis and improvement
** AbbVie is seeking a Web Communication and Media Manager for its Nutrition division in Tokyo, Japan. The ideal candidate will manage digital content, promotions, and media buying to enhance brand recognition and drive traffic while collaborating effectively in English with global stakeholders. **

Job Summary

  • The role focuses on stabilizing corporate website operations while maximizing brand awareness through integrated digital promotions and influencer marketing.
  • Candidates must utilize data analysis to drive continuous improvement cycles (PDCA) for web and advertising initiatives.
  • Successful applicants will manage technical web infrastructure including servers and domains while collaborating with global teams in English.

Matching Summary

Match Score: 75

** AbbVie is seeking a Web Communication and Media Manager for its Nutrition division in Tokyo, Japan. The ideal candidate will manage digital content, promotions, and media buying to enhance brand recognition and drive traffic while collaborating effectively in English with global stakeholders. **

Skills & Requirements

Must-have

  • Digital promotion planning and execution
  • Media buying and influencer marketing
  • Data-driven analysis and improvement
  • Japanese and English business communication
  • Web server and domain management

Nice-to-have

  • SEO and content marketing understanding
  • CMS experience with WordPress
  • Basic HTML/CSS code reading skills
  • Experience with Google Analytics
  • Vendor and agency coordination

Key Requirements

  • Bachelor's degree equivalent
  • Experience in digital advertising operations
  • Budget management and KPI setting skills
  • Fluency in Japanese and English

Work Rights

Not specified

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