Act strategically in Trade Marketing to serve multiple brands within the educational ecosystem, ensuring national-scale brand positioning, communication, and experience coherence
Job Summary
Act strategically in Trade Marketing to serve multiple brands within the educational ecosystem, ensuring national-scale brand positioning, communication, and experience coherence.
Plan and execute end-to-end enrollment campaigns, including macro planning, strategy definition, integrated schedule construction, stakeholder governance, budget management, and performance monitoring.
Arco offers benefits such as meal/food assistance, health and dental plans, transportation vouchers, extended parental leave, and childcare assistance.
Matching Summary
Act strategically in Trade Marketing to serve multiple brands within the educational ecosystem, ensuring national-scale brand positioning, communication, and experience coherence.
Skills & Requirements
Must-have
Trade Marketing strategy
360º campaign execution
B2B relationship building
stakeholder management
data-driven decision making
Nice-to-have
educational segment experience
multibrand management
logistics platform experience
Key Requirements
Bachelor's degree in Marketing, Communication, Administration or related fields
Previous experience in Trade Marketing, Strategic Marketing, or B2B Marketing
Experience with 360º campaigns (on and offline)
Experience managing physical materials, gifts, or marketing logistics operations
High critical thinking, autonomy, and prioritization skills