Head Of Marketing-icis Americas (hybrid In Nyc)

ICIS

New York, NY, United States
Base: $125,900 - $209,700; bonus/equity: eligible ...
On-site
B2b marketing across the americas
Data-driven decision making
Brand awareness and recognition
Shape and lead the regional marketing strategy, translating global ambition into high-impact regional execution across North America and LATAM

Job Summary

  • Shape and lead the regional marketing strategy, translating global ambition into high-impact regional execution across North America and LATAM.
  • Lead initiatives to strengthen brand awareness and recognition within key target audience segments, ensuring compelling brand positioning lands across all regional touchpoints.
  • Ensure all marketing activities are monitored and measured for their effectiveness, utilizing data and insights to drive performance and ROI.

Matching Summary

Shape and lead the regional marketing strategy, translating global ambition into high-impact regional execution across North America and LATAM.

Salary

Base: $125,900 - $209,700; Bonus/Equity: eligible for annual incentive bonus; Benefits: comprehensive health, retirement, wellbeing, and family benefits

Skills & Requirements

Must-have

  • B2B marketing across the Americas
  • Data-driven decision making
  • Brand awareness and recognition
  • Commercial growth drivers
  • Forecasting and budget management
  • Marketing sentiment and ROI measurement

Nice-to-have

  • Strategic performance partner
  • Customer-centric marketing
  • High-performing teams
  • Marketing innovation

Key Requirements

  • Extensive regional B2B marketing experience
  • High level of data literacy
  • Strong commercial acumen
  • Proven track record of delivering successful brand building campaigns
  • Outstanding communicator and collaborator
  • Proven experience to influence and inspire
  • Practical experience of CRM and MAP systems

Work Rights

Not specified

Tailored Resume

Cover Letter