Senior Director, Experience Design & Connection Planning - Sparkling Flavors

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Shanghai, China
Fully remote
End-to-end consumer and shopper journeys
Brand ambition with creative, media, and commerce
Scalable experience ecosystems
This role shapes scalable experience ecosystems that enhance relevance, accelerate conversion, and build long-term brand equity across a dynamic and evolving portfolio

Job Summary

  • This role shapes scalable experience ecosystems that enhance relevance, accelerate conversion, and build long-term brand equity across a dynamic and evolving portfolio.
  • Drive strategic thinking on how marketing is designed around end-to-end consumer and shopper journeys to increase conversion, ensuring clarity, consistency, and quality of the experience across touchpoints.
  • Be embraced for who you are and empowered to use your voice to help others find theirs.

Matching Summary

This role shapes scalable experience ecosystems that enhance relevance, accelerate conversion, and build long-term brand equity across a dynamic and evolving portfolio.

Skills & Requirements

Must-have

  • end-to-end consumer and shopper journeys
  • brand ambition with creative, media, and commerce
  • scalable experience ecosystems
  • modern engagement solutions
  • human-centered design thinking

Nice-to-have

  • growth mindset
  • continuous learning
  • curious, empowered, inclusive and agile

Key Requirements

  • At least 12 years Marketing, media, and leadership experience
  • Experience with connections, digital marketing, media strategy
  • Experience in working in consumer and shopper/commercial plans
  • Experience working in cross-functional teams
  • Expertise in working with different external partners

Work Rights

Not specified

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