Product Marketer (sadac)

LexisNexis Legal & Professional

Johannesburg, South Africa
Product launch leadership
Messaging and positioning
Market research and competitive analysis
Spearhead the launch of new products and features by coordinating cross-functional teams, ensuring seamless market entry

Job Summary

  • Spearhead the launch of new products and features by coordinating cross-functional teams, ensuring seamless market entry.
  • Develop and refine core messaging, value propositions, and compelling narratives that resonate with diverse target audiences.
  • Track key performance indicators such as lead generation, customer retention, satisfaction, and loyalty.

Matching Summary

Spearhead the launch of new products and features by coordinating cross-functional teams, ensuring seamless market entry.

Skills & Requirements

Must-have

  • Product launch leadership
  • Messaging and positioning
  • Market research and competitive analysis
  • Sales enablement collateral
  • Digital marketing channels
  • KPI monitoring and data analysis

Nice-to-have

  • Strategic and creative marketer
  • Cross-functional team coordination
  • Storytelling and brand narrative
  • Work/life balance initiatives
  • Inclusive and diverse team

Key Requirements

  • 5-10+ years in marketing
  • 3-5+ years in product marketing
  • Experience in SADC and West Africa
  • SaaS and B2B technical sectors experience
  • Proficient in CRM and analytics dashboards

Work Rights

Not specified

Tailored Resume

Cover Letter