The Senior Brand Manager, Glaucoma Pharma will assume holistic ownership of Alcon’s glaucoma pharmaceutical portfolio, leading end‑to‑end brand strategy, execution, and performance management
Job Summary
The Senior Brand Manager, Glaucoma Pharma will assume holistic ownership of Alcon’s glaucoma pharmaceutical portfolio, leading end‑to‑end brand strategy, execution, and performance management.
This role is responsible for developing annual marketing plans and equipping the US Sales Force with the tools, materials, and strategic direction required to achieve annual sales targets.
Alcon provides robust benefits package including health, life, retirement, flexible time off for exempt associates, and much more!
Matching Summary
The Senior Brand Manager, Glaucoma Pharma will assume holistic ownership of Alcon’s glaucoma pharmaceutical portfolio, leading end‑to‑end brand strategy, execution, and performance management.
Skills & Requirements
Must-have
Holistic ownership of glaucoma portfolio
End-to-end brand strategy execution
Develop integrated marketing strategies
Oversee KPI and reporting performance
Activate commercial programs
Understand competitive landscape
Develop annual marketing plans
Nice-to-have
Drive customer demand
Market share gains
Segment penetration
Compelling messaging
Effective commercial offerings
Voice of the field
Strategic alignment
Key Requirements
Bachelor’s Degree or Equivalent years of directly related experience