Head Of Services Marketing Capabilities, Director

Publix Serving (Civica)

Base: €130,000.00 - €230,000.00; bonus/equity: not...
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Experience with martech projects
Strong partnerships with technology teams
Data driven decision maker
** The Head of Services Marketing Capabilities at Citi is responsible for leading the development and implementation of a comprehensive marketing technology strategy aimed at enhancing personalized customer experiences. The role requires a deep understanding of marketing technology tools and the ability to drive large-scale transformation initiatives while collaborating with various business units. **

Job Summary

  • The Head of Marketing Capabilities will drive best-in-class marketing technology platforms to enhance customer engagement.
  • This role involves building a team to define and deliver on the MarTech roadmap for personalized marketing offers.
  • The individual will ensure operational efficiency and improve business performance across Citi Services.

Matching Summary

Match Score: 75

** The Head of Services Marketing Capabilities at Citi is responsible for leading the development and implementation of a comprehensive marketing technology strategy aimed at enhancing personalized customer experiences. The role requires a deep understanding of marketing technology tools and the ability to drive large-scale transformation initiatives while collaborating with various business units. **

Salary

Base: €130,000.00 - €230,000.00; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Experience with MarTech projects
  • Strong partnerships with technology teams
  • Data driven decision maker

Nice-to-have

  • Customer-centric product leader
  • Agile operational processes
  • Change management champion

Key Requirements

  • Managerial experience with marketing technology teams
  • Experience with digital transformation initiatives
  • Bachelor’s degree required, Master’s preferred

Work Rights

Not specified

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