Principal Marketing Scientist

GEICO

Multiple Locations
Base: $80,000.00 - $230,000.00; bonus/equity: not ...
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Lead complex data analysis
Develop statistical marketing measurement methodologies
Identify actionable insights
** GEICO is seeking a Principal Marketing Scientist to lead complex data analysis and develop statistical marketing measurement methodologies. The ideal candidate will have extensive experience in data analytics, programming, and marketing science to drive business decisions and insights. **

Job Summary

  • This position is responsible for mentoring Marketing Scientists and leading complex data analysis of large datasets and development of statistical marketing measurement methodologies to drive business decisions.
  • Collaborates with teams to define metrics, formulate strategies, and develop solutions to drive business value through effective use of data and modern statistical measurement methodologies.
  • The company offers a rewarding career with endless possibilities, a great company, great culture, great rewards, and great careers.

Matching Summary

Match Score: 75

** GEICO is seeking a Principal Marketing Scientist to lead complex data analysis and develop statistical marketing measurement methodologies. The ideal candidate will have extensive experience in data analytics, programming, and marketing science to drive business decisions and insights. **

Salary

Base: $80,000.00 - $230,000.00; Bonus/Equity: Not specified; Benefits: Comprehensive Total Rewards program, 401K savings plan with 6% match, performance and recognition-based incentives, tuition assistance, mental healthcare, fertility and adoption assistance, workplace flexibility up to four weeks per year

Skills & Requirements

Must-have

  • Lead complex data analysis
  • Develop statistical marketing measurement methodologies
  • Identify actionable insights
  • Collaborate with cross-functional teams
  • Utilize SQL for data extraction
  • Build and validate advanced measurement methodologies using Python or R
  • Interpret and communicate data findings
  • Lead solution implementation
  • Conduct data studies and discovery

Nice-to-have

  • Drive business decisions
  • Create specific business value
  • Exceed customer expectations
  • Foster inclusive culture
  • Promote best practices

Key Requirements

  • 7+ years of professional experience programming in R or Python
  • 7+ years of professional experience utilizing SQL
  • 4+ years of demonstrated experience in Marketing Science related solutions
  • BA/BS in Economics, Statistics, Mathematics, Engineering, Operations Research, Quantitative Marketing, or related field

Work Rights

Not specified

Tailored Resume

Cover Letter