Sr. Strategist, Performance Marketing

Viral Nation

United States
Compensation is structured, performance-led, + mar...
On-site
4-6+ years paid media strategy experience
Deep expertise in meta and tiktok platforms
Strong understanding of tiktok shop and social commerce
The role involves leading the end-to-end development of sophisticated paid media strategies with a focus on scalability and long-term growth

Job Summary

  • The role involves leading the end-to-end development of sophisticated paid media strategies with a focus on scalability and long-term growth.
  • Candidates will serve as a senior strategic voice in client relationships, delivering clear recommendations and managing high-level discussions.
  • Viral Nation offers a fluid, creative, and growth-oriented environment that supports ambitions in an open, collaborative, and fast-paced culture.

Matching Summary

The role involves leading the end-to-end development of sophisticated paid media strategies with a focus on scalability and long-term growth.

Salary

Compensation is structured, performance-led, and market-aligned; progression tied to demonstrated performance and expanded scope; reviewed regularly through formal performance reviews.

Skills & Requirements

Must-have

  • 4-6+ years paid media strategy experience
  • Deep expertise in Meta and TikTok platforms
  • Strong understanding of TikTok Shop and social commerce
  • Experience with Paid Search and Programmatic advertising
  • Ability to translate complex data into strategic insights

Nice-to-have

  • Mentorship of junior strategists
  • Leading new business pitch efforts
  • Developing agency-wide best practices
  • Comfortable working across multiple time zones

Key Requirements

  • 4-6+ years professional experience in paid media
  • University degree in marketing, business, or related field
  • Proven track record growing brands through paid media

Work Rights

Not specified

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