The role involves developing and executing product strategies for the Chinese myopia control market while managing the entire product lifecycle
Job Summary
The role involves developing and executing product strategies for the Chinese myopia control market while managing the entire product lifecycle.
Candidates will drive integrated marketing campaigns across professional ophthalmic conferences and consumer-facing digital channels to build brand influence.
The position requires empowering sales teams and key opinion leaders through continuous training and strategic market feedback loops.
Matching Summary
Match Score: 85
The role involves developing and executing product strategies for the Chinese myopia control market while managing the entire product lifecycle.
Skills & Requirements
Must-have
Myopia control market analysis
Product lifecycle management
Cross-functional collaboration with R&D
Ophthalmic industry knowledge
Digital marketing and brand management
Nice-to-have
SWOT analysis expertise
Stakeholder relationship building
Clinical data interpretation skills
Bilingual communication abilities
Strategic planning experience
Key Requirements
Experience in healthcare or medical device product management
Knowledge of Chinese regulatory policies like 'Double Reduction'
Proven track record in product launch and go-to-market strategy