Senior Marketing Manager, Home Buying - 12 Month Secondment

CommBank

End-to-end home loan acquisition
Go-to-market activity
Creative and media performance
The key responsibility of the Senior Marketing Manager, Home Loan Acquisition and Go‑To‑Market is to own and deliver end‑to‑end home loan acquisition and go‑to‑market activity within the Retail Marketing team, with a strong creative and media performance focus to drive CommBank’s product and customer goals

Job Summary

  • The key responsibility of the Senior Marketing Manager, Home Loan Acquisition and Go‑To‑Market is to own and deliver end‑to‑end home loan acquisition and go‑to‑market activity within the Retail Marketing team, with a strong creative and media performance focus to drive CommBank’s product and customer goals.
  • The role covers product marketing and communication strategy across national, regional, local, digital, social, public relations and direct channels to our target segments.
  • We are building a courageous and exceptional marketing team, through applying analytics and insights to deeply understand our customers, delivering relevant and impactful communications and optimising activity through cutting‑edge marketing technology and practices.

Matching Summary

The key responsibility of the Senior Marketing Manager, Home Loan Acquisition and Go‑To‑Market is to own and deliver end‑to‑end home loan acquisition and go‑to‑market activity within the Retail Marketing team, with a strong creative and media performance focus to drive CommBank’s product and customer goals.

Skills & Requirements

Must-have

  • end-to-end home loan acquisition
  • go-to-market activity
  • creative and media performance
  • strategy development
  • reporting skillsets
  • paid media strategy and execution
  • digital marketing and performance marketing

Nice-to-have

  • customer at the heart
  • test and learn mindset
  • can-do attitude
  • inclusive and respectful culture

Key Requirements

  • 12 month secondment role
  • highly experienced marketer
  • Depth and knowledge of ATL channel creative strategy
  • through-the-line marketing strategy
  • Highly developed project management skills
  • analytical skills
  • strong verbal and written communication skills
  • financial services background
  • sound understanding of financial services retail product

Work Rights

Not specified

Tailored Resume

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