Senior Brand Activation Manager (f/m/x)

Mondelez International

Not specified
Portfolio strategy implementation
Integrated marketing communications
360 degree campaigns
Mondelez International is seeking a Senior Brand Activation Manager to drive brand growth through effective trade marketing and strategic portfolio management. The role involves collaborating with cross-functional teams to implement marketing plans, manage budgets, and enhance product visibility in the market

Job Summary

  • Working with cross-functional and regional teams, you implement a portfolio strategy that is aligned with the brand vision to drive sustainable growth.
  • The Senior Brand Activation Manager is responsible for the planning, execution, and oversight of trade marketing initiatives designed to drive product visibility, sales, and market share within assigned markets.
  • Serve as the primary day-to-day marketing contact for distributors, fostering strong working relationships and ensuring effective communication.

Matching Summary

Match Score: 85

Mondelez International is seeking a Senior Brand Activation Manager to drive brand growth through effective trade marketing and strategic portfolio management. The role involves collaborating with cross-functional teams to implement marketing plans, manage budgets, and enhance product visibility in the market.

Skills & Requirements

Must-have

  • portfolio strategy implementation
  • integrated marketing communications
  • 360 degree campaigns
  • trade marketing budgets
  • distributor relationship management

Nice-to-have

  • consumer goods sector experience
  • markets with diverse economic environments
  • snack bar/functional nutrition experience

Key Requirements

  • Bachelor's degree in marketing, Business Administration, or related field
  • Proven experience in trade marketing
  • Strong project management skills
  • Excellent communication, interpersonal, and presentation skills
  • Proficiency in Microsoft Office Suite

Work Rights

Not specified

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