Product Manager, Consumer Marketing, Caplyta

Johnson & Johnson

Titusville, New Jersey, United States of America
Base: $102,000.00 - $177,100.00; bonus/equity: not...
Consumer marketing strategy
Operational rhythm
Integrated marketing calendar
This role is responsible for translating the CAPLYTA® brand ambition into clear priorities, disciplined execution, and scalable processes, enabling the team to operate with speed, rigor, and consistency

Job Summary

  • This role is responsible for translating the CAPLYTA® brand ambition into clear priorities, disciplined execution, and scalable processes, enabling the team to operate with speed, rigor, and consistency.
  • The individual will own the operational rhythm for CAPLYTA® Patient Marketing, including intake, prioritization, timelines, dependencies, and risk management.
  • Key responsibilities include managing the consumer brand budget, orchestrating agency and vendor execution, and ensuring PRC readiness and compliance across consumer and patient-facing materials.

Matching Summary

This role is responsible for translating the CAPLYTA® brand ambition into clear priorities, disciplined execution, and scalable processes, enabling the team to operate with speed, rigor, and consistency.

Salary

Base: $102,000.00 - $177,100.00; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • consumer marketing strategy
  • operational rhythm
  • integrated marketing calendar
  • budget management
  • agency and vendor orchestration
  • PRC readiness and compliance
  • brand templates and creative frameworks

Nice-to-have

  • innovative patient engagement solutions
  • leveraging AI and new technologies
  • cross-functional collaboration
  • driving impactful execution

Key Requirements

  • Bachelor's degree required
  • 2 years in pharmaceutical healthcare marketing
  • 5 years of work experience

Work Rights

Not specified

Tailored Resume

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