Chef(fe) De Produit H/f Biosimilaires En Ophtalmologie, Marché Libéral Et Officinal
Amgen
Paris, France
On-site
Strategic launch planning
Omnichannel marketing
Healthcare professional engagement
Pilot the strategic and operational launch of a biosimilar in ophthalmology, ensuring cross-functional coordination and rigorous execution
Job Summary
Pilot the strategic and operational launch of a biosimilar in ophthalmology, ensuring cross-functional coordination and rigorous execution.
Develop and execute agile marketing action plans, including performance monitoring and innovative campaign creation for healthcare professionals and patients.
Support engagement activities to amplify campaign impact, analyze healthcare professional needs, and explore AI opportunities for innovative engagement.
Matching Summary
Pilot the strategic and operational launch of a biosimilar in ophthalmology, ensuring cross-functional coordination and rigorous execution.
Skills & Requirements
Must-have
strategic launch planning
omnichannel marketing
healthcare professional engagement
product adoption strategies
performance campaign management
Nice-to-have
agile and reactive execution
patient education campaigns
innovation in AI marketing
Key Requirements
Bac+5 degree or equivalent
Minimum 2 years pharmaceutical marketing experience