Strategist, Crm Analytics & Insights

General Motors

Remote, US
Base: $83,800 - $127,300; bonus: incentive pyy bas...
Fully remote
4+ years crm analytics experience
Proficiency in salesforce or adobe experience platform
Data visualization with tableau or power bi
General Motors is seeking a Strategist for CRM Analytics & Insights, who will leverage customer data to enhance engagement, retention, and conversion for their vehicle and corporate brands. The role requires expertise in CRM analytics and data storytelling, with a focus on collaboration and actionable insights

Job Summary

  • This role leverages customer data to drive engagement, retention, and conversion across GM's vehicle and corporate brands.
  • The position involves collaborating with product development and marketing teams to deliver actionable insights through closed-loop reporting.
  • GM offers a comprehensive benefits package including health coverage, retirement savings, tuition assistance, and employee vehicle discounts.

Matching Summary

Match Score: 85

General Motors is seeking a Strategist for CRM Analytics & Insights, who will leverage customer data to enhance engagement, retention, and conversion for their vehicle and corporate brands. The role requires expertise in CRM analytics and data storytelling, with a focus on collaboration and actionable insights.

Salary

Base: $83,800 - $127,300; Bonus: Incentive pay based on performance; Benefits: Medical, dental, vision, HSA, FSA, retirement plan, paid vacation

Skills & Requirements

Must-have

  • 4+ years CRM analytics experience
  • Proficiency in Salesforce or Adobe Experience Platform
  • Data visualization with Tableau or Power BI
  • SQL and Python querying skills
  • Cross-functional collaboration abilities

Nice-to-have

  • Strong storytelling with complex data
  • Experience with marketing automation tools
  • Ability to present to non-technical stakeholders

Key Requirements

  • Bachelor's degree in Marketing, Business, Analytics, or Data Science
  • 4+ years of experience in CRM analytics or digital marketing
  • No immigration sponsorship provided by GM

Work Rights

Not specified

Tailored Resume

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