Senior Marketing Manager

Haleon

Shanghai, China
Not specified; not specified; not specified
**
8+ years brand marketing experience
Manage brand profit & loss (p&l)
Expert in social media and e-commerce
** Haleon is seeking a Senior Marketing Manager for their Caltrate brand in Shanghai, responsible for executing global marketing strategies and managing brand performance. The ideal candidate should have over eight years of experience in brand marketing, particularly in consumer products or OTC marketing, with strong leadership capabilities and a focus on insights-based consumer communications. **

Job Summary

  • This role involves developing and refining strategic direction for the Caltrate brand grounded in consumer insights.
  • The successful candidate will be accountable for delivering annual brand Profit & Loss results while managing budget items.
  • Haleon is a purpose-driven company committed to delivering better everyday health with humanity through its Win as One strategy.

Matching Summary

Match Score: 75

** Haleon is seeking a Senior Marketing Manager for their Caltrate brand in Shanghai, responsible for executing global marketing strategies and managing brand performance. The ideal candidate should have over eight years of experience in brand marketing, particularly in consumer products or OTC marketing, with strong leadership capabilities and a focus on insights-based consumer communications. **

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • 8+ years brand marketing experience
  • Manage brand Profit & Loss (P&L)
  • Expert in social media and e-commerce
  • Lead cross-functional teams in matrix
  • Experience with new product launches

Nice-to-have

  • Strong financial capabilities and business acumen
  • Experience in fast-paced entrepreneurial environment
  • Background in consumer health industry
  • Ability to adapt to organizational changes

Key Requirements

  • Bachelor's degree required
  • 8 or more years of Consumer Products or OTC marketing experience
  • Proven track record in matrix organization delivery

Work Rights

Not specified

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