[global Publishing Div. 1] Brand Manager (5년 이상)

KRAFTON

Seoul, South Korea
**
Global marketing campaign planning and execution
Brand strategy development and analysis
Cross-functional leadership and collaboration
** KRAFTON is seeking a Brand Manager for its Global Publishing Division 1 in Seoul, requiring over five years of experience in brand marketing, specifically within the gaming or entertainment sectors. The role involves developing global marketing strategies, managing campaigns, and collaborating with various stakeholders to enhance brand presence in key markets. **

Job Summary

  • Global Publishing Div. 1 is dedicated to delivering the best experiences to the global gaming community through publishing diverse games.
  • The Brand Management Team oversees the entire process from brand strategy to global marketing campaign execution and performance analysis.
  • This role will be responsible for planning and executing marketing campaigns in key global markets and governing marketing activities of regional business units.

Matching Summary

Match Score: 75

** KRAFTON is seeking a Brand Manager for its Global Publishing Division 1 in Seoul, requiring over five years of experience in brand marketing, specifically within the gaming or entertainment sectors. The role involves developing global marketing strategies, managing campaigns, and collaborating with various stakeholders to enhance brand presence in key markets. **

Skills & Requirements

Must-have

  • Global marketing campaign planning and execution
  • Brand strategy development and analysis
  • Cross-functional leadership and collaboration
  • Data-driven campaign performance analysis
  • High level of creativity and communication skills

Nice-to-have

  • Deep understanding of gaming industry
  • Business-level English proficiency
  • Experience with PC/console distribution ecosystems
  • Multicultural and multi-regional team collaboration

Key Requirements

  • 5+ years of brand marketing or campaign planning/execution experience
  • Experience leading tentpole campaigns from planning to execution
  • Cross-functional leadership to align strategy and drive execution
  • Ability to translate creative vision into logical explanations
  • Ability to analyze campaign performance and translate into action
  • No disqualifications for international travel

Work Rights

Not specified

Tailored Resume

Cover Letter