Director Of Trade Shows & Third Party Events

Workday

Pleasanton, CA, USA
Primary location base pyy range: $195,000 usd - $2...
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Strategic third party event management
Lead generation and brand awareness
Budget management and vendor coordination
** Workday is seeking a Director of Trade Shows & Third Party Events to lead strategic planning and execution of third-party event programs aimed at enhancing brand awareness and generating leads. The role requires a seasoned professional with extensive experience in managing events and a strong ability to collaborate across teams. **

Job Summary

  • Your primary mission will be to lead the team in driving lead generation and elevate brand awareness through key industry and persona third-party conferences.
  • Daily responsibilities include working closely with internal stakeholders, setting the goals for each program, determining the promotional strategy, developing unique and effective content, managing budgets, and coordinating all logistics.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

Match Score: 75

** Workday is seeking a Director of Trade Shows & Third Party Events to lead strategic planning and execution of third-party event programs aimed at enhancing brand awareness and generating leads. The role requires a seasoned professional with extensive experience in managing events and a strong ability to collaborate across teams. **

Salary

Primary Location Base Pay Range: $195,000 USD - $292,400 USD; Additional US Location(s) Base Pay Range: $164,600 USD - $292,400 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, as well as annual refresh stock grants

Skills & Requirements

Must-have

  • Strategic third party event management
  • Lead generation and brand awareness
  • Budget management and vendor coordination
  • Marketing automation and CRM tools
  • Event analytics and data reporting

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Empathy and shared enthusiasm
  • Flexible work schedule
  • Adaptability in a fast-paced environment

Key Requirements

  • Minimum 12+ years experience
  • Build high level event strategy frameworks
  • Work with minimal supervision
  • Familiarity with Salesforce and Marketo
  • Leverage event analytics

Work Rights

Not specified

Tailored Resume

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